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How ownership is verified

Ownership research

How ownership is verified

We follow public records to the person, family, co-operative, or organisation that ultimately benefits from the business. When the evidence stops, the result says so.

The question we answer

When you buy a product, where does the money go? We identify the right product and business first, then trace each ownership and control relationship upward. An address, a flag, or a factory is not treated as proof of ownership.

01IdentifyMatch the brand, product, and legal business.
02TraceFollow parents, owners, and controlling parties.
03CompareCompare sources appropriate to each type of fact.
04BoundShow the last supported link and what remains open.

Four separate facts

A business can operate in Canada while being owned elsewhere. It can manufacture here without its profits staying here. We keep these facts separate so one does not masquerade as another.

Ownership

Who ultimately receives the financial benefit?

Control

Who can direct the company’s decisions?

Operations

Which entity runs the business and employs people here?

Manufacturing

Where is the product made or assembled?

What each confidence level means

The level describes how well the ownership conclusion is supported. It is separate from research lifecycle: research can continue after a provisional answer.

Confirmed

An appropriate, admissible source names the owner or controller, with no credible contradiction.

Likely

Sources agree, but one link is less direct or remains an inference.

Checking

Research is active. Supported facts remain visible while we continue.

Unconfirmed

The sources we could access do not yet support naming an owner with enough confidence.

Where the chain stops

Private companies, trusts, co-operatives, joint ventures, and public companies do not disclose the same information. We name the structure and the last supported link instead of filling gaps with a guess.

Each result shows the primary public evidence available for its displayed conclusion and the limitations that matter. A result can change when a new filing or reliable correction appears.

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